Caroline van Luthje is danish and very proud to be so..
She has a Masters Degree in Media studies.
Before leaving Copenhagen Caroline was head of Metronome Productions Commercials department (Scandinavia's second largest production company). After arriving in London 13 years ago, she spent eight years as a freelance producer in commercials and developed feature films.
In 2003 she opened Trash Couture on Westbourne Grove, Notting Hill, with Designer Ann Wiberg. In 2006 Caroline went solo and opened Wild Swans in Chiswick. She opened Islington in 2007 and MIll Hill in 2009, specializing in Womens Scandinavian Fashion.
Caroline is a very positive, detail focused person and Wild Swans reflects her attention to detail, warm, personal service and styling.
It was very important for her and Wild Swans to stand out and offer all the things she had missed as a 'shopper'.
Caroline and 'The Swans Team' are constantly evolving and improving the experience it should be, shopping at Wild Swans.
